This advertisement demonstrates Pakistani fathers that advising their little girls what to do is so obsolete

This advertisement demonstrates Pakistani fathers that advising their little girls what to do is so obsolete...

A father considers "young ladies don't play cricket" and his little girl demonstrates him generally

There's another tragic promotion on the wireless transmissions, and this current one's advising fathers to not direct their little girl's life decisions.

In the promotion, trying cricketer Sara leaves home to prepare for the Pakistan group, despite the fact that her dad keeps up that "young ladies don't play cricket." After months of preparing, she makes it to the group, putting her mom and neighborhood into an euphoric state of mind. Her dad, however moved by the news, doesn't connect with his girl. In any case, when Sara takes the triumphant wicket in her first match, her heartbroken father calls to praise her on the pitch.

The advertisement additionally denote the dispatch of cell phone brand QMobile's new logo and slogan 'New Age. New Conversations.' The slogan drives home the point that giving little girls a chance to seek after their fantasies and being pleased with their accomplishments is the request of the day - and clutching age-old thoughts of what young ladies ought to and shouldn't do isn't.

In the advertisement, father shafts with pride as his girl gets the victor's trophy - Screengrabs

This ad is the latest addition to a limited pool of ads that question Pakistan's rigid gender roles. Tapal attempted to overturn the tea-making stereotype by having superstar Fawad Khan make his tired wife (Momal Sheikh) a cup of tea after she returns from work. HBL put the spotlight on another boundary-breaker, mountaineer Samina Baig, by selecting her as the face of their brand in recent campaigns.

Public service messages like these are welcome at a time when girls and women continue to have to surmount a number of societal obstacles to pursue their academic and professional goals. Such ads serve as good reminders that their restrictions shouldn't start at home - at least.